Personal trainer on social media: how to create the best posts?
Are you a personal trainer and want to create the best posts to boost your professional profile on social media? Find out how on the blog! Nowadays, you may already know that having a strong presence on social media is not a choice – it is a necessity. After all, it is through them – mainly through Instagram – that you can reach your potential clients and showcase your services , transforming this audience into students of your online fitness consultancy . Therefore, every personal trainer needs to be on social media! When we talk about a strong presence on social media, we are referring to two basic factors: constancy and quality . However, when used incorrectly, these platforms can be more of a hindrance than a help. Therefore, we will share with you valuable tips for creating the best posts on social media, helping you win over many students.

Choose relevant subjects
So let’s go there? Choose relevant subjects To be effective, posts for personal trainers on social media must address topics relevant to the audience they intend to reach . It seems obvious, but many people end up making mistakes when selecting the topics for their posts. Therefore, the tip here is to organize the agenda for the week and month with topics related to your area of ​​activity. Believe me: if you stop thinking about the post when writing, it becomes much more difficult to get it right! So, you’d better take the time to list the topics you’re going to cover , in addition to defining the dates/times for the posts. This way, it will be easier to build content one by one.

Standard and consistency build your identity
Furthermore, betting on memes and commemorative dates can be a good idea. But, without exaggeration, okay? This type of content should be interspersed with others that talk about your work specifically. In fact, how about taking a look at our material with marketing tips for personal trainers ? There, you will better understand how to organize your actions online! Images matter An image may not be everything – but it matters A LOT! Especially when we talk about posts for personal trainers. So, remember: there’s no point in having a well-defined agenda of topics, with well-written texts, if you use that somewhat “creepy” or low-resolution image in your post, right? Therefore, whenever possible, the ideal is to produce your own images.