- Majorica! Grosso Napoletano! Colgate Palmolive! Smartbox and TTEC will share the keys to leading the new trends in “Consumer First” strategies.
- The 12th edition of CX Congress! the leading event in Customer Experience! will take place on October 9 in Madrid! offering an agenda packed with presentations! debates and outstanding success stories.
Customer expectations are evolving rapidly
and interactions now occur across more and more channels and devices. In response! businesses are looking to adjust their strategies to deliver consistent! personalized experiences. With a Consumer First approach ! the customer is placed at the center of all decisions! and companies must leverage real-time data to tailor messages and offers! using the most advanced technologies to meet individual needs.
The roundtable discussion ‘Omnichannel Personalization: The New Standard in Consumer First Strategies ‘! promoted by TTEC ! will address key topics such as channel integration ! the role of emerging technologies – especially AI – in anticipating customer needs! and the importance of offering a consistent experience in each interaction. CX Congress ! organized by Dir&Ge ! will be held on October 9.
Omnichannel Personalization has become a
fundamental pillar to meet consumer brother cell phone list expectations. To explore current and future trends in personalization! as well as the challenges and opportunities they pose! the panel moderated by Ignacio Llanos ! Sales Director at TTEC ! will feature the participation of María Ávila ! Head of Ecommerce & Digital Marketing at Majorica ! Norberto Ruiz ! Head of Customer Management Unit at Correos ! Áurea Carrión ! Chief Marketing Officer at Grosso Napoletano ! Begoña Alonso ! Oral Care Consumer Experience Team Leader Spain at Colgate Palmolive ! and Silvia Martín ! Business Solutions how to optimize online store filter pages yourself? Manager Spain at Smartbox.
CX Factor! Connecting People! Technology and Emotions
In addition to two discussion panels! CX Congress offers a day of presentations with top-level professionals and leading brands such as Meliá International Hotels! Renfe ! Prodware ! Total Energies ! and Kraft Heinz ! among others! who will share their knowledge and success stories on how to create comprehensive personalization strategies and improve the 360º experience.
Among the companies that are european union phone number Omnichannel Connectivity promoting this edition! KIA stands out as Global Promoter! Zendesk! Woko and Capventis as Platinum Sponsors! and Atento! TTEC and Ringover as Gold Sponsors. In addition! we will have Cyberclick as the Official Digital Marketing Agency ! Smartbox will be the Experience Partner! Fnac our Gift Partner! while Actitud de Comunicación will act as the Official Communication Agency and Hacienda Zorita as Wine Hotel Partner. The event also has the support of collaborators such as the Marketing Association of Spain!
