If you’ve made it this far, it’s probably because you’ve had that question for the past few days.
For those who are already involved in digital marketing and inbound marketing, the name should not be so strange. After all, Neil Patel is one of the main influencers in the world who inspires respect in online marketing.
If the name was known abroad, in recent months it has appeared with full force in the national market, awakening the curiosity not only of marketing professionals, but also of the general public.
The campaign: WhoIsNeilPatel
You may have seen the hashtag who is Neil Patel (#whoisneilpatel – #whatisneilpatel ) that shook Instagram when the British man idealized and carried out a campaign with various popular female profiles to spread the question that gives this publication its name.
Some of those profiles were of very famous women with more than 1 million followers.
And so the hashtag gained momentum and many people, awakening their curiosity, searched for “who is Neil Patel” to find out.
On Google Trends we see this interesting graph with the peak at the time when the Hashtag was launched in Brazil at the end of August and now with another peak in January, with the campaign being launched again.
Patel had already used this same campaign in the United States, and on his blog , he tells how it generated media buzz for his name and led to various entrepreneurs getting in touch with him because of the campaign.
And you? What do you think about the strategy he used?
Wait, in the end, this article is not about that campaign but to help us understand who he is and why he became such a big figure in digital marketing.
Who is Neil Patel?
Neil Patel is one of the biggest names in Digital Marketing and is recognized for being among the top 100 entrepreneurs under 30, named by former President Obama. Creator of 4 of the most popular SEO tools in the world and author of one of the leading Marketing blogs.
Neil Patel was born on April 24 in London, England. Despite being British, Patel comes from an Indian family.
According to him, entrepreneurial blood has always run through his veins. Several of his uncles on his mother’s side had their own businesses.
What inspired him from a young age.
Today he helps companies generate more revenue through digital marketing. Among them are some strong and popular names such as Amazon , Google , General Motors , NBC and Viacom .
Patel has created several amazing tools that bring great benefits to those who invest in Digital Marketing. You may already know
The marketing
Being the entrepreneur that he is, Neil Patel started his first site at the age of 16.
He took all his capital and invested it in a marketing company to achieve the best possible results.
However, that venture brought him absolutely no results.
That frustration made him realize that he was not alone in this world of marketing investments without results.
Frustrated and unsuccessful, Neil decided he would learn about marketing.
He entered Cypress Community College to learn about digital marketing.
Neil Patel’s first client was a manufacturer of external power supplies, which he helped generate more than $25 million in sales. Patel was increasingly seeing the power of marketing.
Decorations
Neil Patel did not get to where he is by chance, and that is why he has already received several awards and mentions that could impress anyone.
Check out some of the main ones:
- Biggest Influencer on the Web – Wall Street Journal
- Top 10 Online Marketing Professionals – Forbes
- Creator of one of the 100 most brilliant companies in the world – Entrepreneur Magazine
- Recognized in the Top 100 Entrepreneurs Under 30 – President Obama.
- Top 100 entrepreneurs under 35 – United Nations
- Author of the book Hustle , best seller in the United States.
Neil Patel’s tools
Much of the success the British achieved is due to the incredible tools he created.
Today Neil Patel owns 4 multi-million dollar companies!
Let’s learn a little about each of these tools.
Many tools like Google Analytics give you a lot japan mobile database of data about your pages, but if you still can’t figure out how your reader behaved there and why they left your site, does just that, enabling you to optimize your site and drive conversions.
The tool has at its disposal:
Heatmap: This will help you see where readers are clicking on your pages.
Scroll Map: This map points to where the main information on your page is and shows how far readers are scrolling and when they leave your page.
Overlay Report: Shows the number of clicks on each element on your page.
Confetti tool: This cool tool segments every click your site receives. Showing search terms, site category, etc.
A very rich tool for sites that want to grow online.
Hello Bar
Every time you enter our blog in Portuguese, a pop-up pops up talking about how we increased our traffic by 1,772% and offering to help you achieve similar results.
That’s Hello Bar. At least one of the ways to use it.
It is a conversion for different purposes such as: increasing the email list, offering a free product sample, offering discounts, etc.
Calls are customizable, both visually and for the target.
You will be able to choose the size of the pop up, where it will be positioned on the pages, the colors of the CTA, etc.
KISSmetrics
KISSmetrics is a very rich tool for analyzing very specific data.
Moving away from traditional pay per clicks and page views, the tool presents data focused on conversion, sales funnel and income.
KISSmetrics allows for rich analytics, understanding your user and presenting their behavior on your site. If they are canceling, when they are leaving the site, what they are clicking on, etc.
Among its resources, it offers A/B testing, route analysis, and also comparison of user journeys and conversions.
Quick Sprout
Quick Sprout is another successful tool from see now how to create sales enablement solutions Neil Patel that also does great user domain analysis.
The tool acts as a user training feature, where users register their sites and learn how to improve in:
- SEO
- Link Building
- Content Marketing
- Social Media
- Paid Ads
- Email Marketing
- Conversion Optimization
In short, almost everything you need to achieve success online. The less you know about marketing, the more useful the tool will be for you; it will train you in each of those items mentioned.
Interview with Neil Patel
Not long ago, we had one of the greatest meetings in the history of marketing, when Vitor Peçanha, co-founder of Rock Content and the blog you are now reading, conducted an interview with Neil Patel.
You can watch this legendary interview here:
Now you know who Neil Patel is and why there is so much talk about him in digital marketing.
Neil Patel’s name is becoming more and more popular in Brazil and he has even paid us visits.
In 2016, for example, he was at the largest digital marketing event in the country, RD Summit.
Did you finally enjoy understanding who asb directory this important figure in the world of digital marketing is?
