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The great formula for achieving results on social media

This post was originally published on the Unbounce Brasil blog , as a Guest Post by Sara Zimmermann.

You asked for it, and we decided to tell you: the great formula for achieving results on social media! And it’s very simple, here we go:

 

Let’s be serious! Did you think it was easy?

In fact, it’s much easier than many people think. There are finland phone number list many social media options, the most famous being Facebook, YouTube, Instagram, LinkedIn, Twitter, Snapchat, and the list goes on… There’s no doubt that we can and should invest in The great formula social media: more than 2 billion people in the world are present on some social network – we’re talking about more than 70% of the world’s population!

And when we create a new project

or get inspired and work on a new campaign for an some more tips from google for creating web stories existing project, we get excited and start exploring all the social networks that we are most familiar with, where we interact most with our current audience, and we move forward to reap the results.

At this point, it’s worth pausing to ask yourself: am I achieving all the results I could achieve on social media?

Moment of Truth #1 – We probably know we can achieve more.
And we probably know how. We wait for the big idea when it’s already there.

To explain how we achieved the best

results, or the secret that has been so well sgb directory kept until now, let’s look at the great formula, this time with jokes aside:

Planning? I can read the minds of readers at this point: of course I plan! I decide what to post, and I post it! I even create social media profiles, sometimes I hire tools that schedule posts, or often I schedule the posts myself for the next few days! And what planning!

Moment of truth

– the brief report above is not planning. It is pure guesswork.
And good will, so that we don’t neglect our efforts. We choose the social networks that we like to post our offer on them – and let’s face it, if we like it, why wouldn’t the The great formula audience for the offer like it? We post without worrying about the preferences and behaviors of our target audience. Because of course, since we’ve already defined our personas, everything is fine, right?

No, it is not Most digital marketing

professionals know about social media, how to post, and that’s it! Without thinking about the audience, integrated communication, or the tone of voice of the social network. It is a fact that 8 out of 10 Brazilian internet users participate in social media – one of the largest audiences in the world! But, even so, we do not know where these internet users, and the internet users we want to reach, are!

And, after agreeing that planning is necessary and often overlooking this word that is so well-known and yet so distant, we come to the question:

How to plan for social media?

I’ve created a quick and practical step-by-step guide to use as a checklist for your next campaign. Have fun!

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