Years ago, getting from the parking lot to the gate of the airplane was a very easy thing to do. italy telegram data Airport security was hardly a time-waster. Walking through the airport was simple and uncomplicated. And while we may complain about the long lines at security every time we fly, each of us knows that this security is in place for our own protection. Goodness knows, we’re all quite happy to fly with security as opposed to the alternative. Backlinking used to be much simpler too. We used to use a little thing called sitewide links—links that appear on all the pages of a website, like links in a sitewide header.
Why Sitewide Backlinks Became Popular
A few years ago, sitewide links became extremely popular. It was an incredibly easy 5 robust e-commerce link building strategies to dominate the serp way to get a lot of backlinks quickly, so many people started creating ways for other websites to backlink to their site quickly and easily. This gave them tons of new backlinks, and was fantastic for SEO. Why? Well, pre-Penguin, backlinking was much more focused on quantity than quality. If you wanted to see increases in your SERP rankings, getting a lot of backlinks was the answer, no matter the quality. Many different black-hat schemes were produced in order to get a lot of sitewide links quickly, and for a time those websites saw increased SERP rankings. However, these schemes led to penalties for quite a few websites when Google started rolling out their Penguin updates.
Post-Penguin: What’s Happened to Sitewide Linking?
Google’s Penguin update attacked unnatural link building efforts. Many different forms phone number list of backlinks were suddenly penalized, and websites that were using these methods suddenly dropped in the SERPs.
Unfortunately, sitewide links were also targeted.
So, what’s Google out to get with this update?
Any link that’s not natural is dangerous for your website. Penguin is searching to penalize backlinks that are spammy or unrelated, and it’s coming after those black-hat methods for building low-quality backlinks quickly.
This means that sitewide links to your website that don’t fit specific criteria will cause penalties for both sites.