While AI helps us a lot with creating the base content, we always do the final review ourselves . Our team of writers reviews and adjusts the text to make sure the content is coherent, fluid, and aligned with our brand and SEO strategy.
We look at aspects such as structure , clarity of message and, of course, that all keywords are well integrated in a natural way. In addition, we always work with the user’s search intention in mind. We want whoever comes across our articles to find the information they are looking for in a clear and concise manner, without beating around the bush.
An example of this process would be
- ChatGPT provides us with an introduction whatsapp number list on how to measure ROI in digital marketing campaigns.
- We review the text to ensure that it covers all the key points we are interested in (mentioning specific KPIs such as CAC or CLV) and that it uses language adapted to our target audience.
- Finally, we adjust the paragraphs to make them flow better and add real-life examples or anecdotes that help connect with the audience.
4. Recommendations for writing a good prompt
One of the secrets to AI really helping us reduce work times is in how we write the prompts . Below, we share some recommendations that we have learned throughout this process:
- Be specific : The more information editor where you can create campaigns with more you give the AI, the better the result will be. If you want a short text, say so. If you need a formal or informal tone, specify it.
- Use examples : If you have a specific structure or idea in mind, you can share it with the AI so it better understands what you are looking for.
- Adjust the prompt based on the results : We don’t always get it right the first time. Sometimes you need to refine the prompt and try again, trying different approaches until you get the desired result.
We also leave you an article where we share 100 examples of prompts for marketing and sales teams.
5. How does AI save us time?
Using AI has allowed us to significantly reduce the time we spend on certain tasks, especially in the initial research and writing phase. It helps us generate a draft quickly, meaning we can focus more on strategy and less on the mechanical work of writing from scratch.
Furthermore, since the AI is trained with our keywords and previous examples, the generated text is already closely aligned with our way of european union phone number working, which saves us editing and reviewing time.
Conclusion
At Cyberclick, we have learned to integrate AI as a tool that optimizes our time, but without leaving aside the CRO in marketing human touch that characterizes us. We always have our audience and SEO needs in mind, and although ChatGPT helps us with the technical part, we are the ones who make sure that the content is valuable, clear and relevant for our users.