SMS has the potential to reduce communication costs. Direct mail via letters or envelopes is often used as a way to approach individuals directly, but even standard mail weighing less than 50g costs 110 yen. With SMS, standard rates cost just a few yen per message, and even if you use an SMS sending service to send a long message, the rate is around 10 yen per message. Telephone calls often cost around 30 yen per minute, so SMS will likely be less expensive when communicating short messages.
Low risk of spoofing
The advantage of SMS is that there is a low risk of becoming a victim of spoofing. With email, you can freely create and send list to data free emails, and if you know the email address and password, you can send from someone else’s email address. Therefore, it is relatively easy to spoof a parent, child, friend, etc. with email. However, with SMS, the carrier manages the phone number, so it can only be sent from the subscriber’s own smartphone, so there is almost no risk of spoofing.
Disadvantages and points to note about SMS with character limit
One thing to be aware companies have greater visibility over of when using SMS is the character limit, but there are other things you need to be careful of as well. Here are some of the disadvantages of SMS that are often pointed out.
Using emojis may result in garbled text
SMS is a text-only communication tool, but you can also send emojis. This phone database is the same for email and LINE, so be careful when using emojis.
Also, some emojis may use more than one character’s worth of storage, so using emojis may reduce the number of characters you can send. Be careful about the number of emojis you use when sending long messages.