Employees are hir bas on knowlge and experience. Crowdsourcing gives everyone the opportunity to participate in the business activity, you do not have to meet certain criteria. It is therefore questionable whether all participants are qualifi for the activity. Effectiveness and In practice, it also appears that a large part of the contributions are of low quality: the majority is even below standard. Certainly, high-quality contributions are also made, but the number is very limit. In the expert assessment of news photos upload to NUfoto.nl, 86% scor insufficient . A and only one of the more than 700 photos receiv a rating above 8 (on a scale of 1 – 10).
Large numbers of bad contributions pose a practical problem: selecting the ‘gems’ takes a lot of effort. In MIT Sloan bosnia and herzegovina phone number list (Bjelland and Wood, 2008) it was written about IBM’s Innovation Jam that ‘senior executives and others spent weeks sifting through tens of thousands of postings – gigabyites of often aimless Jam conversations’.
Actually, a company would also like to
A outsource the filtering of quality to the crowd. Many different assessment or rating systems have already been develop. However, it is unclear whether rating systems really indicate the quality or are actually a popularity meter, indicating how adept a person is in using Twitter, Facebook or other social mia to influence voting behavior.
Companies can influence the quality of contributions by giving participants a fix format and rules of the game. However, there are limitations here too, as not all crowdsourcing activities lend themselves to a fix format and practice shows that such rules of the game are not read properly. For example, a large proportion of respondents in the NUfoto.nl study were not aware that they would receive a share of the turnover if their news photo were sold. While this was stat in the general terms and conditions – which every register member had accept – and members had also provid their bank account jiangsu mobile phone number list number. By offering rewards, more attention can be paid to the desir quality of contributions.
Intellectual Property Rights (IPR)
In crowdsourcing initiatives, participants participate on a voluntary basis. The rule that IPR develop by employees for marketing to women during working hours automatically becomes the property of the company does not apply in crowdsourcing. In current crowdsourcing initiatives, the rights to exploit the contributions are usually claim exclusively by the company.