The SERM module in the PromoPult system is designed to track mentions and work with brand reputation on the network.
Installation
- Web application, cloud.
Price
Free for registered PromoPult users.
Interface
After registering with PromoPult, add your website or page on social networks. To track brand mentions, go to the “Reputation Management” section:
The system will automatically perform the following actions:
- SERM module will recommend keywords indonesia telegram data to track in search (“brand + reviews”, “company + brand”, etc.);
- will give you the opportunity to correct phrases;
- will remove positions in Yandex and Google for reputation queries;
- will identify pages that are in the top 20 search engines for these keywords;
- will mark the tonality of some pages (that is, will define them as negative, positive, neutral or the company’s own resources);
- will monitor positions for brand queries on a daily basis, find new sites and point out problematic ones.
For clarity, the sentiment markup is presented
In the table using color codes. A separate column shows participate in surveys the company’s rating on the site. The “serm” mark next to the page URL means that you can leave a review or comment about the company there.
As a result, you will be able to evaluate your company’s reputation in search and use additional manual markup for pages whose tonality is not automatically determined. Separate tabs will show sites for Yandex and Google.
All you have to do is work on the negative on problematic liechtenstein number sites and ensure that positive mentions of the company grow.
Advantages
- SERM module the tool is free;
- automatic selection of reputation queries;
- automatic tonality tagging of mentions;
- the ability to add queries and mark sites manually;
- daily monitoring;
- Recommendations for working with reputation.
Flaws
- no mobile app;
- You cannot reply to social network users in the module interface.
DataLocator
DataLocator is a system for monitoring brand mentions in social networks and media, which analyzes information in real time and using artificial intelligence algorithms.